Insights and news

Photography & Industry Perspective

Ideas, techniques and perspectives on corporate photography and video, from lighting and gear to licensing, workflow and the future of visual media.

Platon’s portraits of world leaders

Gene X Hwang2026-10-23T18:36:38-07:00December 4th, 2009|

Listen to Platon's commentary! This guy does amazing work and I loved his shots of Craig Newmark and Jim Buckmaster that were [...]

Portrait Session Party – Some Seriously Cute Kids

Gene X Hwang2026-10-23T18:36:50-07:00December 3rd, 2009|

Jack photographed these adorable bundles of joy this past week at our very first Portrait Session Party! It looked like a ton [...]

Aimee and Max

Gene X Hwang2026-10-23T18:36:56-07:00December 2nd, 2009|

Aimee and Max are clearly a charming couple with a lot of spirit and a great sense of fun. Jack was there [...]

Let the Holiday Parties begin!

Gene X Hwang2026-10-23T18:37:17-07:00December 2nd, 2009|

Well we've got a ton of holiday parties on deck this year and the cheer has already started flowing (along with the [...]

Leann and Larry

Gene X Hwang2026-10-23T18:37:23-07:00November 20th, 2009|

Photographed by Jack in beautiful Pacific Grove, Leann and Larry had the sweetest expressions all day long, clearly a couple deeply in [...]

Happy birthday, Jack

Gene X Hwang2026-10-23T18:37:41-07:00November 18th, 2009|

It was yesterday, actually. Jack is a trooper, fighting a cold and making his 7:30 am shoot in San Jose on his [...]

Great small businesses in SF to support

Gene X Hwang2026-10-23T18:37:21-07:00November 16th, 2009|

During our work we come across all sorts of interesting people and businesses and we recently worked with some government agencies and [...]

Chabot Space and Science Center’s “Tales of the Maya Skies” Opening Gala

Gene X Hwang2026-10-23T18:37:27-07:00November 13th, 2009|

It’s always fun shooting at Chabot Space and Science Center since they have some cool exhibits and of course you can check [...]

Too busy to blog? Racecar photography!

Gene X Hwang2026-09-11T10:04:05-07:00November 3rd, 2009|

So I had a great shoot last week up in Sonoma even though it took almost two hours to get up to [...]

Free resources

Plan better event content

Two practical downloads to help your team plan coverage, speed up delivery and turn one event into months of content.

Checklist · PDFFor production planning

Faster event photo and video delivery

An event media checklist that aligns your planning, production and creative teams before the event begins. Best used during production planning or vendor briefings.

What’s inside

Planning and logistics: coverage assignments, workspace and internet requirements.

Media management: onsite editing, secure backups and facial-recognition galleries.

Review and approvals: Frame.io workflows and same-day content approvals.

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White paper · PDFFor content strategy

Turn one event into months of content

A strategic white paper that aligns media capture with long-term campaign goals before production begins, so every shot serves a broader purpose.

What’s inside

Strategy and planning: a framework to build your event-content strategy around multi-channel goals.

AI video workflows: an 8-step guide, with sample prompts, for turning long-form talks into short clips with tools like OpusClip, without losing brand safety.

Distribution playbooks: a 30-day post-event publishing plan for LinkedIn, TikTok, Instagram and email.

Governance and ROI: guidelines for asset management, approvals and measuring long-term content yield.

Free downloadGet the white paper

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