Insights and news

Photography & Industry Perspective

Ideas, techniques and perspectives on corporate photography and video, from lighting and gear to licensing, workflow and the future of visual media.

Lighting Workshop with Glenn Matsumura

Gene X Hwang2026-09-11T10:20:31-07:00July 3rd, 2008|

In June, we hosted a couple of Fotovision lighting workshops taught by Glenn Matsumura. I was able to attend the advanced workshop [...]

Do-ers Profile

Gene X Hwang2008-07-01T16:28:08-07:00July 1st, 2008|

I helped Gene out with this fun profile fashion shoot a few weeks ago. The select was just published in the Nob [...]

Levi’s photo booth at Pride 2008

Gene X Hwang2026-10-23T18:42:27-07:00June 30th, 2008|

So this past weekend was incredibly busy for Orange with over ten shoots lined up! On Sunday we had set up a [...]

The ladies still love Ponch!

Gene X Hwang2026-10-23T18:42:25-07:00June 26th, 2008|

The PCBC 2008 Conference is in full swing now over at Moscone North and South and has some big hitters in town [...]

Photo Permits

Gene X Hwang2026-09-11T10:20:34-07:00June 12th, 2008|

I read a good article on photo permits that Scott Kelby from Photoshop Insider posted. Here in San Francisco we do a [...]

Roshambo Rock, Paper, Scissors Tournament

Gene X Hwang2026-09-11T10:20:36-07:00June 10th, 2008|

This past weekend was the Rock, Paper, Scissors Tournament up in Sonoma at Cornerstone. It was the 6th year that Roshambo Winery [...]

Presidio School of Management MBA Graduation photography

Gene X Hwang2026-09-11T10:20:36-07:00June 7th, 2008|

The Presidio School of Management had their graduation for their MBA students on Friday afternoon. The school has innovative programs in in [...]

MPINCC Gala and silent auction – photography and video sponsorship

Gene X Hwang2026-09-11T10:20:37-07:00June 6th, 2008|

So the Orange Photography team was on hand as one of the sponsors for the 2008 MPINCC Gala and Silent Auction. We [...]

welcome megaphone

Gene X Hwang2026-09-11T10:11:24-07:00June 5th, 2008|

We acquired a megaphone this week - a most useful device. It has already boosted productivity in the studio 25% and it [...]

Free resources

Plan better event content

Two practical downloads to help your team plan coverage, speed up delivery and turn one event into months of content.

Checklist · PDFFor production planning

Faster event photo and video delivery

An event media checklist that aligns your planning, production and creative teams before the event begins. Best used during production planning or vendor briefings.

What’s inside

Planning and logistics: coverage assignments, workspace and internet requirements.

Media management: onsite editing, secure backups and facial-recognition galleries.

Review and approvals: Frame.io workflows and same-day content approvals.

Free downloadGet the checklist

White paper · PDFFor content strategy

Turn one event into months of content

A strategic white paper that aligns media capture with long-term campaign goals before production begins, so every shot serves a broader purpose.

What’s inside

Strategy and planning: a framework to build your event-content strategy around multi-channel goals.

AI video workflows: an 8-step guide, with sample prompts, for turning long-form talks into short clips with tools like OpusClip, without losing brand safety.

Distribution playbooks: a 30-day post-event publishing plan for LinkedIn, TikTok, Instagram and email.

Governance and ROI: guidelines for asset management, approvals and measuring long-term content yield.

Free downloadGet the white paper

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