One photography partner for a multi-city AWS Summit tour.
Over several years, Amazon Web Services and its managing agency, Opus, relied on Orange Photography to document a summit tour across major U.S. markets.
- Client
- Amazon Web Services (AWS)
- Agency partner
- Opus Agency
- Program
- Multi-year, multi-city U.S. summit tour
- Services
- Event photography, multi-city coordination, post-event delivery
The brief
AWS needed a single photography partner for a large-scale summit tour spanning major markets across the United States, managed by Opus over several years.
The program required a consistent visual standard, reliable execution in very different venues, and the ability to scale from city to city.
Our approach
Orange provided comprehensive event photography at every stop. Working closely with Opus and local venue teams, our photographers operated inside tightly structured show schedules while adapting to each city’s floor plans, lighting and regional logistics.
What we delivered
Event photography at every stop
Full coverage in each market, delivered within tightly structured show schedules.
Consistency across markets
Imagery aligned with AWS’s global brand guidelines, usable interchangeably across marketing, internal communications and post-event reporting.
Delivery after each city
Assets ready for marketing and communications teams while the tour was still running.
Selected images
Working as an extension of the agency team, Orange gave AWS and Opus a scalable, low-risk photography partner for a complex, multi-year national program.
- Simpler vendor management: one partner in every market
- Less variability in imagery from city to city
- A cohesive visual story that reinforced AWS’s leadership across the tour
What made it work
Conference photography
Keynotes, breakouts, sponsors and attendee moments, staffed to the agenda and venue.
Learn moreNationwide coverage
One point of contact and centralized project management for programs that travel.
Learn moreReal-time content
Edited selects delivered during and after each event, ready for marketing and communications.
Learn more
Planning a multi-city program?
Share your schedule and markets. We will recommend coverage for each stop and send a quote within 48 hours.