Turning a three-day conference into Pearson’s thought-leadership library.
Pearson partnered with Orange Photography to build a library of branded video and photography from an international education conference, positioning Pearson as a leader in education innovation.
- Client
- Pearson
- Program
- Three-day international education conference
- Team
- Two onsite video producers, videographers, photographers and editors
- Services
- Event photography, video production, interviews
The brief
Pearson wanted more than event documentation. The goal was to position the company as a thought leader in education innovation across global markets.
With product showcases, keynotes, policy discussions and emerging technology leaders on a compressed schedule, the content had to serve brand marketing, social, blogs, internal communications and long-term digital campaigns.
Our approach
Orange assembled a senior production team and aligned capture priorities with Pearson’s marketing stakeholders. Parallel crews documented live sessions, conducted executive and speaker interviews, and captured b-roll at the same time, without disrupting attendees.
What we delivered
2 highlight reels
Cinematic b-roll and interviews summarizing the event’s vision, innovation and impact.
Multi-camera panel
A panel with four education policy leaders, with professional audio capture.
CEO interview
A two-camera executive interview with the Pearson CEO and broadcast-quality sound.
8 short-form interviews
Edtech startup leaders and innovators, cut for digital and social channels.
Selected images
Pearson received a versatile content library that extended the value of the conference well beyond the live event.
- Assets supporting global marketing initiatives
- Reinforced leadership in education technology
- A turnkey production partner under tight timelines
What made it work
Want content that outlasts your conference?
Share your agenda and goals. We will plan photo and video coverage and send a quote within 48 hours.