Insights and news

Photography & Industry Perspective

Ideas, techniques and perspectives on corporate photography and video, from lighting and gear to licensing, workflow and the future of visual media.

Our beautiful city

October 16th, 2006|

Tonight I shot a private event at the Hotel Vitale and the view there is really nice especially at dusk. I took this shot of the Ferry Building and was pleased with how it turned out. Over the weekend and tonight I’ve been reminded of how lucky we are to live in such a beautiful city as San Francisco.

Have camera, will travel…

August 21st, 2006|

One of the great things about being a photographer is the exposure to different experiences that you may not otherwise have. This past weekend I was fortunate to photograph a wedding where the bride and groom had the great idea to go sailing after the ceremony. We set sail on the Chardonnay II in Santa Cruz for a two hour cruise on a perfect sunny Friday afternoon. Although shooting on the yacht wasn’t the easiest thing, it [...]

Orange girl makes good!

August 16th, 2006|

Jen Whitney, one of our former Oranges who’s gone back to photojournalism grad school at the top school in the nation – the University of Missouri – recently got her first front page lead photo for the Columbia Missourian. While we miss Jen here, she’s getting valuable experience and learning a lot about farm animals and 4H to boot – things we definitely were not able to teach her here at Orange!

On the Road…

July 19th, 2006|

Well, July has been crazy since I personally have been on the road much more than back in San Francisco and the worst part is that I haven’t given myself the time to enjoy the travels. One exception was out on a dry lake bed in the Nevada desert waiting for a model to change outfits when just looking up gave me something to admire and a brief moment of bliss…

ASMP panelists

July 12th, 2006|

Jack and I were invited to be panelists at an event hosted by ASMP Norcal about event photography. It was a great opportunity for us to share how we’ve been able to grow Orange successfully as a photography brand. Topics discussed included marketing strategies, a look at the state of event photography today, as well as leveraging technology and what it takes to make it in the competitive market. Much of what was brought up we covered [...]

Camera Gear of the Rich and Famous

October 24th, 2005|

Salesforce.com CEO Marc Benioff started chatting with me about camera gear tonight and I found out he has a 1Ds which seems to be the camera of choice of the well heeled. A top Democratic official I spoke with at a political event also shared that he too had a 1Ds although he didn’t quite know how to use all it’s features.

Free resources

Plan better event content

Two practical downloads to help your team plan coverage, speed up delivery and turn one event into months of content.

Checklist · PDFFor production planning
Faster event photo and video delivery
An event media checklist that aligns your planning, production and creative teams before the event begins. Best used during production planning or vendor briefings.
What’s inside
Planning and logistics: coverage assignments, workspace and internet requirements.
Media management: onsite editing, secure backups and facial-recognition galleries.
Review and approvals: Frame.io workflows and same-day content approvals.
Free downloadGet the checklist
White paper · PDFFor content strategy
Turn one event into months of content
A strategic white paper that aligns media capture with long-term campaign goals before production begins, so every shot serves a broader purpose.
What’s inside
Strategy and planning: a framework to build your event-content strategy around multi-channel goals.
AI video workflows: an 8-step guide, with sample prompts, for turning long-form talks into short clips with tools like OpusClip, without losing brand safety.
Distribution playbooks: a 30-day post-event publishing plan for LinkedIn, TikTok, Instagram and email.
Governance and ROI: guidelines for asset management, approvals and measuring long-term content yield.
Free downloadGet the white paper

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