Insights and news

Photography & Industry Perspective

Ideas, techniques and perspectives on corporate photography and video, from lighting and gear to licensing, workflow and the future of visual media.

ASMP Releases iPhone app review

Gene X Hwang2026-10-23T18:24:13-07:00November 28th, 2012|

Software to manage model releases are a great tool for photographers and there are several options on the market already like Easy [...]

Photography as a workout

Gene X Hwang2026-10-23T18:24:32-07:00November 19th, 2012|

Just this past week we were in Chicago to shoot the Schwab IMPACT conference and just got back from it. One of [...]

We all love a parade!

Gene X Hwang2026-10-23T18:24:44-07:00November 1st, 2012|

The Giants won the World Series for the second time in three years and we went to the parade and rally again [...]

San Francisco Giants 2012 World Series Champions!

Gene X Hwang2026-10-23T18:24:51-07:00October 29th, 2012|

Well, the 2012 baseball season is over and the crew at Orange was super excited to see our San Francisco Giants win [...]

Let’s go Giants!

Gene X Hwang2026-10-23T18:24:32-07:00September 18th, 2012|

Last night I got an impromptu invitation to check out the game from fellow photographer Myleen Hollero and got to sit in [...]

Back to School, First Exposures returns!

Gene X Hwang2026-10-23T18:24:38-07:00September 17th, 2012|

Another school year has kicked off and that means that another year of First Exposures has kicked off as well. As a [...]

What does retouching mean?

Gene X Hwang2026-10-23T18:25:28-07:00August 14th, 2012|

Orange’s guide to natural retouching. (roll over Rebecca above to see her before picture) The topic of retouching can be a tricky [...]

Leadership and ISES Eventworld

Gene X Hwang2026-10-23T18:25:42-07:00August 7th, 2012|

Coming off attending ISES Eventworld, it was fortuitous that the book I brought to read on my flight was Leadership Gold by [...]

Event photography is great cardio!

Gene X Hwang2026-10-23T18:25:48-07:00July 25th, 2012|

This past weekend we covered Venue Connect 2012 in Fort Lauderdale, Florida for the IAVM. It occurred to me during the event [...]

Free resources

Plan better event content

Two practical downloads to help your team plan coverage, speed up delivery and turn one event into months of content.

Checklist · PDFFor production planning

Faster event photo and video delivery

An event media checklist that aligns your planning, production and creative teams before the event begins. Best used during production planning or vendor briefings.

What’s inside

Planning and logistics: coverage assignments, workspace and internet requirements.

Media management: onsite editing, secure backups and facial-recognition galleries.

Review and approvals: Frame.io workflows and same-day content approvals.

Free downloadGet the checklist

White paper · PDFFor content strategy

Turn one event into months of content

A strategic white paper that aligns media capture with long-term campaign goals before production begins, so every shot serves a broader purpose.

What’s inside

Strategy and planning: a framework to build your event-content strategy around multi-channel goals.

AI video workflows: an 8-step guide, with sample prompts, for turning long-form talks into short clips with tools like OpusClip, without losing brand safety.

Distribution playbooks: a 30-day post-event publishing plan for LinkedIn, TikTok, Instagram and email.

Governance and ROI: guidelines for asset management, approvals and measuring long-term content yield.

Free downloadGet the white paper

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