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Photography & Industry Perspective
Ideas, techniques and perspectives on corporate photography and video, from lighting and gear to licensing, workflow and the future of visual media.
Winter 2023 Photography Studio Updates
The marketing team of Allianz engaged with us for their wonderful client reception at the venerable Ferry Building. Additionally, we were on the show floor at Riskworld interviewing their employees on video on how they support their clients in a risky world and how nice it was to be back in-person at these live events.
Jack’s Southern Migration Tour
Jack embarked on a southern migration a few weeks ago to escape the Michigan winter and work on his multimedia project, Beyond the Cushion. Having been in lock down for the past several years like everyone else, this is the first time he is able to use this nimble conversion van for an extended period to efficiently travel and stay inconspicuous! It has been a fruitful journey being to interview a number of people for the project and see some of the less visited national parks! Here are a few small samples of the journey thus far.
Southwest Highlights
The second segment of my epic road trip was in the Southwest and even though it was in the winter months, the weather was great during that time of the year. The great thing about the arid southwest is that things don't look that different compared to the summer. Undoubtedly my two favorite cities during this segment was Sedona and Santa Fe for different reasons. Like Bend OR, Sedona is a bit of any outdoor lover's dream with the vast array of things you can do almost year around. Meanwhile, Santa Fe had the hippie eclectic charm and spiritual energy that made me feel right at home. No doubt, I will spend more time in this part of the west in the future.
Jack launches a new portfolio website
As a silver lining of the great pandemic of 2020, I took some time (actually a lot of time) to reflect on my body of work and put together some 'highlights' from the past 20 years of professional work. Ironically, the bulk of what I've pull together is a very small percentage of the type of work that I normally do for our corporate clients.
Beyond the Cushion Update
Highlight video montage of 3 month journey working on personal project about buddhism in the west.
Orange Photography co-founder’s pandemic photo journal featured
As the pandemic took hold and closed down business across the world, we at Orange also felt the impacts and in [...]
How Repurposing Content Can Increase Your ROI
There's no doubt that content marketing for your company can be extremely time-consuming and labor intensive. Creating social media posts, blog entries, and email templates will drain up a lot of your energy over time, especially if you want it to be well-researched and effective. So what if there was a way to make this a lot easier without having to reinvent the wheel every time? It turns out repurposing content does exactly what you're looking for and can give you the highest level of return.
Photo Journal – Life in Quarantine: San Francisco
March 19, 2020 – Shortly after Governer Newsom’s edict tonight – scenes from the Mission District As a non-essential business, [...]
Video: Girls In Tech Gala
We had the privilege of attending Girls in Tech's 4th Annual Fundraising Gala and creating a highlight reel for the elegant occasion. Based in San Francisco, Girls in Tech is a nonprofit organization that "works to put an end to gender inequality in high-tech industries and startups... by educating and empowering women who are passionate about technology". They offer innovative coding, entrepreneurial bootcamps, pitch competitions and conferences to over 62,000 members worldwide to support women with the access and community they need to succeed in tech.
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