In these busy times it’s often hard to find inspiration for ideas whether it’s for your photography, or for running your photography business. One of the ways I like to spend time is listening to This American Life when I travel or when it’s actually on the air. The program is fantastic with all sorts of stories about an unimaginable number of subjects. […]
Zappos probably means different things to different people, but to us at Orange Photography, we think of them as a company with a great culture and focus on customer service – two values we hold quite dear ourselves – so it was fun to finally get to check out the Zappos Insights Tour at their […]
We were very proud to be a part of this week’s ISES Northern California Chapter Biennial Vendor Showcase. The event, which took place at City View at Metreon brought together local event vendors from across Northern California for the “Let’s […]
We provided PR event coverage last week for Schwab IMPACT 2011. The event took place at Moscone Center, and brought together industry heavy-hitters, including PIMCO founder and co-CIO, Bill Gross, and Charles Schwab’s chief market strategist, Liz Ann Sonders. The event featured notable keynotes from luminaries, Charlie Rose, Tony Blair,
As a small business we’re always striving to improve and this occurs on several fronts. We are always looking at what trends are going on in the photography world (and hopefully helping set some) as well as looking inward at how we can better improve our business . The book […]
Chances are you’ve been into a Starbucks at some point and if not, that you know the brand. People have all sorts of feelings about Starbucks but one thing is for sure – they’ve had a very interesting ride as a company. This book tells of the experience of Howard Schultz, the two-time CEO and spokesperson of the company.
Onward is […]
Seth Godin should be a familiar name if you are a photographer and/or marketer. He has been writing books and speaking for some time now and I finally got around to reading one of his earlier texts: Purple Cow: Transform Your Business by Being Remarkable.
ASMP has been putting on the Strictly Business series for a while now and having attending the last two, I can heartily recommend it. Many photographers have the mistaken notion that just becoming a better photographer is all you need to do to improve your business. While the 10,000 hours of practice theory that Malcolm Gladwell has […]
Have you ever heard about the condo lottery? Chances are if you aren’t the owner of a TIC (Tenancy in Common) then probably not. One of the advantages to being a photographer is getting to see what goes on behind the scenes or observe politics and civics in action. Today, among being Chinese New Year and National Signing Day for college football, was […]