Today we have so many ways to get yourself out there and on social media especially, your image is important and something that contributes to your own personal brand as well as your business. In the past we’ve talked about the difference between headshots and portraits but here we’ll be talking more about how to leverage your image online with headshots and social media portraits.
Chances are if you are a portrait photographer you’ve seen or heard of Peter Hurley. If you haven’t seen his presentation at the Google + Photographers Conference, check it out on YouTube. We purchased his tutorial on headshots and someone asked me why we needed it. The truth is you can never stop learning, especially in the world of photography. Change is inevitable and if you don’t adapt then you’ll fall behind. Some people feel that this is disheartening but we love it. Change to us is learning new things, seeing new ways to see, and as a creative professional, we feel like that is required to be on top of our game. […]
Orange is excited to announce our third year as the official photographer at the World Education Congress 2013, being held at Mandalay Bay in Las […]
Orange is excited to announce our third year as the official photographer at the World Education Congress 2013, being held at Mandalay Bay in Las […]
So one of the things we’ve heard that folks are interested in is more behind-the-scenes and diagrams etc of how we shoot and create the images we do for our clients. This shot shows one of the rooms that we had to use for some business portraits. A lot of the time space constraints are some of the biggest challenges we have so you have to be able to think on the fly and look at spaces with a sense of what you can pull off. Also, with business and executive portraits you often don’t have as much time and that was the case here too since we had to do one formal headshot as well as a more casual portrait (which we shot in this room that was next door to the conference room we took the headshots in).
Last month Hyphen Magazine was in need of some headshots of the Board of Directors and leadership team, including head people on the Editorial Team. […]
Our February in-studio portrait/headshot promotion was a success. Thank you!
We met and connected with some great, interesting individuals. Here’s a smattering of client and photographer picks.
Photos taken […]
A headshot is sternum up, tightly cropped, with a standard backdrop. Some even refer to them as mug shots. Simple, direct, and predictable stylization, which is usually shot at the studio. A portrait, on the other hand, includes more of the body, an expression/portrayal of the individual’s personality within their environment, and allows for more artistic license from the photographer in general. These photo shoots are customized for each individual and can be shot at various locations with creative lighting. *Post-production is more stylized and the image gallery has a richer and more diverse variety to choose from. Pricing is also a distinctive factor. Headshots take less time, require less post-production, and therefore cost less than portraits. However, portraits give you a variety of stylized images and usually includes some headshot like images for wider application. *post production is the editing and color correction/enhancement of the image by the photographer after the shoot.
In the context of online and social media, it’s essential to have good photography for building and representing your personal brand. One thing that is clearly being blogged about these days is what a turnoff stuffy profile photos and headshots can be. In the arena of online social networking, some say this can be detrimental to your personal branding. We advise you run to your Linkdln/Facebook/Twitter page, take down your suit-and-tie headshot now, and consult a professional! A professional photographer that is.
Where do we stand?
Headshots are essential in many contexts and we’re not buying into the negative mug shot perception. You can see by our own examples that if you find a good photographer, a headshot can be very complimentary, not making you look like an insurance agent (even if you are one;). Dare we even say, sexy?
Presenting… Orange Photography’s Photo of the Month! We’re excited to be launching our new monthly image & promotion campaign. See our top images and get the […]
